Rituals of Beauty & Wellness


Founded in 2009

Birth of HGSW

Heather Gordon Spa & Wellness opened for business on September 1, 2009 as a small one-room office on South 1st Street. The original name of HGSW was “Heather Gordon Skincare and Waxing”. The name was later changed to embrace the wide variety of treatments her practice offered.

After outgrowing her location, Heather moved her practice to a larger space located inside Innate Beauty, Med Spa. It was there where she grew her business and learned many of her advanced treatments. Again, she found that to meet client service needs, she would have to upgrade and expand thus inspiring and motivating her to open the first Heather Gordon Spa & Wellness in the Corners II shopping center; 2919 Menchaca Road Austin, Texas 78704 on May 12, 2014. Since moving to the South Lamar and Menchaca location, Heather's staff has grown to include other skilled and professional practitioners, each specializing in specific areas of expertise.